What is GTM Engineering?
What a GTM engineer does, why the role exists, and how Fluxberry acts as your AI GTM Engineer: research, plan, content and outreach in one workspace, with you approving what runs.
Sayandeep DasFounder - Fluxberry
Blog
Notes on go-to-market with AI
Plain-language guides on planning campaigns, SEO and AEO, and keeping people in the loop.
What is AEO? How to optimize for AI search and answers
How AEO relates to SEO, how AI systems choose sources, and a process B2B SaaS teams can run, including how Fluxberry handles the research, briefs, refreshes and approvals.
Why does GTM automation need documented rules and approvals?
Clean data tells an AI agent what to work on; documented rules tell it what to do. Why approvals still matter, and how Fluxberry builds plan review, permissions and approval into GTM automation.
How to run ABM campaigns: a step-by-step playbook
A step-by-step account-based marketing playbook: score and tier your target accounts, personalize at scale, coordinate ads, mail and outreach, and use Fluxberry as your AI GTM Engineer to plan and run it with your approval.